Contagious: Why Ideas Spread (eBook)
- New York Times bestseller on popularity explained.
- Learn why ideas and products go viral.
- Discover six principles of contagious content.
- Insights from Wharton marketing professor Jonah Berger.
- Actionable techniques for spreading information effectively.
- Real-world examples of viral success stories.
- Boost awareness for products, services, or initiatives.